In today’s digital age, making money online has never been easier, especially when it comes to selling digital products. Imagine creating something once, and then selling it over and over again without worrying about shipping, inventory, or restocking. Sounds like a dream, right? Well, with platforms like Etsy, you can turn this dream into reality by selling digital products such as planners, trackers, journals, and more. This guide will walk you through how you can start earning $2000 every week by creating and selling digital goods online!
What Digital Products Can You Sell on Etsy?
If you’re new to Etsy or selling digital products, you might be wondering, “What can I even sell?” The good news is there are plenty of options! Here are some top-performing digital products that people are making money with right now:
- Planners: People are always looking for tools to help them get organized. Daily, weekly, and monthly planners are always in demand. Think productivity planners, school planners, and even business planners.
- Trackers: Fitness, food, and weight loss trackers are another popular category. Everyone wants to hit their goals, and having an easy-to-use tracker keeps them motivated.
- Journals: From gratitude journals to mental health journals, people love journaling. This could be a daily reflection journal, a habit-tracking journal, or even a self-care guide.
- Checklists & Cheatsheets: Digital checklists for organizing events, packing for trips, or even budgeting templates. Cheatsheets can be things like social media content calendars, meal prep guides, or anything else someone might want a handy reference for.
Some other ideas include:
- Calendars: Custom printable calendars for home or office use.
- Habit Trackers: Track everything from workouts to hydration.
- Business Templates: Invoice templates, business planners, or social media content planners.
The beauty of these products is that you make them once, and they can be sold over and over again with no extra effort from your side!
How to Find the Best-Performing Products
Before you dive into creating your digital products, it’s important to know what’s currently selling well. You don’t want to waste time making something that won’t have an audience. So, how do you find out what’s hot?
- Research Popular Products on Etsy: Start by searching the category you want to sell in (e.g., “fitness trackers” or “meal planners”). Sort by “Best Selling” to see what’s trending. Look for patterns, like common themes, styles, or color schemes.
- Use EverBee for Insights: EverBee is a powerful tool for Etsy sellers that helps you find winning products. With EverBee, you can quickly analyze which digital products are top sellers, how much they’re earning, and what keywords they’re using.
EverBee even shows you detailed product analytics, so you can take inspiration from the best-performing items and get a better understanding of what customers are searching for. This will give you a competitive edge by allowing you to create similar products or even improve on what’s already popular.
Creating Digital Products Using Canva
Now that you’ve done your research and found the type of product you want to create, it’s time to make it! Don’t worry if you’re not a graphic design pro—tools like Canva make creating digital products super easy.
Why Canva?
- It’s free (with optional paid features if you want to upgrade).
- It’s beginner-friendly, with a drag-and-drop design interface.
- There are tons of pre-made templates to help get you started.
How to Create Digital Products in Canva:
- Sign up for a free Canva account.
- Browse through the templates to find planners, journals, or trackers that you can customize.
- Use Canva’s drag-and-drop tools to add your own flair—change colors, fonts, and layouts to match your style.
- Once you’re happy with your design, download it as a PDF (or JPEG/PNG if it’s more image-based) and you’re good to go!
You can create anything from beautiful, aesthetic planners to minimalistic habit trackers. The key is to create something unique that appeals to your target audience. And because Canva is so easy to use, you can whip up a new product in no time!
Essential SEO Tips for Etsy Success
Okay, so now you’ve got your digital product ready. But how do you make sure people find it on Etsy? This is where SEO (Search Engine Optimization) comes in.
Choosing the Right Keywords:
One of the most important parts of Etsy SEO is using the right keywords in your product titles and descriptions. Think about what your customers are searching for. Tools like Marmalead or EtsyRank can help you find high-performing keywords that are relevant to your product.
For example, if you’re selling a daily planner, instead of just calling it “Daily Planner,” use keywords like “Printable Daily Planner PDF” or “Minimalist Productivity Planner.”
Optimizing Your Listings:
- Use keywords naturally in your product title and description. Don’t just stuff them in there; make sure your title still reads well.
- In your description, explain what makes your product special and how it can help your customers. Be clear and concise but also creative.
Tagging Your Products:
Etsy allows you to add tags to your products, which is another way to make your products more discoverable. Use all 13 tags available, and make sure they’re relevant. Include variations of your main keywords, such as “weekly planner,” “printable journal,” “budget tracker,” etc.
Tips to Get More Sales
Just listing your product on Etsy isn’t enough—you’ve got to make sure it stands out! Here are some tips to help you get more sales:
- Use High-Quality Images: Even though digital products are, well, digital, you still need great visuals to showcase them. Use mockups to show your product “in action.” For example, show how your planner looks on a desk or how a fitness tracker can be used on a phone.
- Leverage Pinterest: Pinterest is a fantastic platform for promoting digital products. Create attractive pins that link back to your Etsy shop. Since Pinterest acts like a search engine, use the same keywords you used on Etsy to optimize your pins.
- Offer Bundles: One of the best ways to increase sales is by offering product bundles. For example, you can bundle a daily planner with a meal tracker or a journal with a habit tracker. People love getting more for their money, and bundles are a great way to increase the perceived value of your products.
Conclusion
Selling digital products is one of the easiest ways to generate passive income from anywhere. With platforms like Etsy, you can reach a huge audience without worrying about shipping or inventory. By creating products like planners, trackers, and journals—and using tools like Canva and EverBee—you can turn your creativity into a money-making machine.
So, what are you waiting for? Start designing your first product, list it on Etsy, and watch your sales grow. $2000 a week? Totally doable!